How To Get Paid Like the Boss You Are!
You didn't leave the 9-to-5 grind to struggle for a paycheck or, worse, work for free. Yet many entrepreneurs find themselves in this exact position—working tirelessly with little to show for it.
Donna dives into why profit is the accurate measure of business success. Donna will challenge you to rethink your approach to operating your business, showing you why focusing on profit—not just sales or client numbers—is the key to achieving the lifestyle and impact you desire. In this powerful and practical talk, you'll discover how to create a financial model that consistently delivers a “happy paycheck” to you, the Boss. Key Takeaways 1. You will learn the one crucial step to ensure your business works for you—declare what you want unapologetically and make it non-negotiable. 2. You’ll discover how to weave your personal desires into your business goals, ensuring that your needs are at the forefront of your business strategy. 3. You’ll understand why profitably pricing your products and services will guarantee the revenue to operate your business and pay yourself what you deserve.
Donna McPherson
Small Business CFO & Advisor
Donna McPherson serves business owners wanting a profitable company that will increase their net worth, impact, and personal freedom.
As a Certified Public Accountant (CPA) and Business Advisor, she leverages over 30 years of finance, tax, and management experience combined with 15 years of business ownership to help small business owners double and triple their income.
An international speaker, Donna's "real talk" is dynamic, engaging, and transformative. The audience will gain insights on leveraging their resources to build a successful business that provides the income, impact, and lifestyle they desire.
Donna’s keynotes include several eWomenNetwork and the National Association of Women Business Owners (NAWBO) members' events. She was featured at national and international events, including, Take the Stage 2020 Lunch & Learn, and was a financial expert at Entrepreneur Rocket Fuel Summit and WYN Women in Leadership Conference in Dubai, UAE.
Donna is the author of, The Price of Fake Is Real, How to Stop Pretending & Gain Real Business Success, where she highlights pitfalls that lead to business failure and shares strategies for real success. Her article, Can Anyone Become An Entrepreneur, was featured in The Los Angeles Tribune in November 2020.
Donna’s vision is to see more entrepreneurs enjoy the benefits of business ownership by creating profitable and impactful companies that will provide them with the income, impact, and freedom they desire!
Sponsors
Facilitated By
Toni Caruso
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