True
Premier Success Coach

John Armstrong

Leadership Development Strategist

Armstrong Leadership Group
612-704-2878

 

{{ cat.name }} {{ cat.name }} {{ cat.name }}


Coaching Philosophy

I work with established business owners and leaders who sense they’re at a threshold – professionally, personally, or both, and guide them in navigating their next level of leadership, business, and personal alignment so their work creates a fulfilling legacy, both financially and personally.

My work is grounded in a core belief: 
Sustainable, fulfilling success is built from the inside out.

Most leaders don’t stall because they lack talent or discipline. They stall because their inner alignment, leadership identity, and external systems are no longer synchronized or needing new capacity. I help leaders recalibrate and grow new capacities for all three so decisions feel clearer, leadership feels steadier, and growth becomes sustainable again.

My work is anchored in two proprietary frameworks:
* 5-StarYou™ Self-Leadership — is a whole-leader development architecture that builds physical, emotional, mental, energetic, and spiritual capacity, regenerating the inner operating system leaders rely on to support meaningful, sustainable business aspirations from the inside out.
* Inside-Out Business Leadership™ — integrates internal leadership clarity with the full architecture of a business—aligning vision, structure, operations, financial discipline, brand strategy, and organizational development so decisions hold as complexity increases.

These are not programs to “complete,” but practical frameworks leaders use to navigate real decisions, transitions, and leadership challenges. They are living architectures leaders use to make decisions, lead teams, and build businesses that endure. 

What It’s Like to Work With Me
I don’t lead with tactics, prescriptions or programs, I lead with navigation! In our work together, we focus on what’s most alive right now: the decision you’re circling, the pressure you’re carrying, or the next chapter you’re sensing but haven’t fully articulated. My frameworks give leaders structure, language, and orientation, but the work itself is guided integration. The magic happens is in applying those frameworks to real decisions, real teams, and real pressure.

With over 25 years as a business owner, and a background in psychology, somatic education, and experiential leadership, I pay close attention to what’s happening beneath the surface in people and systems—what’s said, unsaid, and shaping outcomes. Together, we listen for what’s influencing results even when it isn’t yet visible or named. This helps leaders stay centered under pressure, act with real—not performative—confidence, and build cultures where trust, clarity, and performance reinforce one another.

At its core, my work keeps the human spirit alive in leadership so performance, purpose, and profitability reinforce one another rather than compete.



Who Can Benefit Most

This work is for:
* Established business owners, executives, and senior leaders navigating transition or growth
* Leaders transitioning from structured careers into entrepreneurship or ownership
* High performers ready to evolve from achievement-driven leadership to values-aligned leadership
* Leaders who want impact alongside income—and legacy alongside growth
This is not for:
* Those seeking quick fixes, passive income promises, or surface-level mindset work
* Leaders unwilling to engage in the inner alignment required for sustainable success

Results Leaders Experience
* A steadier sense of inner authority and energy in decision-making
* Reconnection to purpose, direction, confidence, and sense of meaning in their work
* Greater clarity about what’s actually driving current tension or uncertainty
* Insight into how personal leadership patterns affect business systems and outcomes
* Businesses aligned with values, purpose, and sustainable performance
* Business systems that distribute ownership, improve flow, and prevent the leader from becoming the constraint
* Stronger leadership teams built on trust, clarity, and accountability
* 6-7 figure scaled growth in leadership and business development  

NOTE: Your two annual complimentary Navigation Sessions are designed as thoughtful, exploratory conversations—not a sales process—offering space to see whether the way I work supports where you are right now.


To install this Web App in your iPhone/iPad press and then Add to Home Screen.